Privacy

77bd Privacy Policy — How We Protect Your Data

At 77bd, your privacy is not an afterthought — it is built into how the platform works. This Privacy Policy explains exactly what personal data 77bd collects, why we collect it, how we use it, and what rights you have over your own information. Please read it carefully before registering or using any 77bd service.

Last Updated: January 2025 Applies to all 77bd accounts and services

Our Privacy Commitments

  • We never sell your personal data
  • All data is encrypted in transit and at rest
  • You can request your data or deletion anytime
  • We only collect what we actually need
  • Third-party sharing is limited and purposeful
  • You control your marketing preferences

How 77bd Protects Your Privacy

Six core principles that guide how 77bd handles your personal information every single day.

Encrypted Storage

Every piece of personal data stored by 77bd is encrypted using industry-standard AES-256 encryption. Your name, mobile number, payment details, and account history are never stored in plain text on any 77bd server.

SSL on Every Connection

All data transmitted between your device and the 77bd platform is protected by 256-bit SSL encryption. This means your login credentials, payment information, and personal details cannot be intercepted in transit.

No Data Selling

77bd does not sell, rent, or trade your personal data to any third party for marketing or commercial purposes. Your information is used only to operate the 77bd platform and provide you with the services you signed up for.

Minimal Data Collection

77bd only collects the personal data that is genuinely necessary to operate the platform, process payments, verify identity, and comply with legal obligations. We do not collect data speculatively or for purposes we cannot justify.

Your Rights, Respected

You have the right to access, correct, or request deletion of your personal data at any time. 77bd makes it straightforward to exercise these rights — just contact the support team and your request will be handled promptly.

Controlled Third-Party Access

When 77bd shares data with third parties — such as payment processors — it is limited strictly to what is needed for that specific purpose. All third-party partners are required to handle your data securely and confidentially.

01 Who We Are

77bd is an online gaming and sports betting platform operated for players in Bangladesh. The 77bd platform is accessible at 77bd.live and through the 77bd Progressive Web App. When this Privacy Policy refers to "77bd", "we", "us", or "our", it means the operator of the 77bd platform.

77bd acts as the data controller for the personal information you provide when registering and using the platform. This means 77bd is responsible for deciding how and why your personal data is used, and for ensuring it is handled in accordance with this Privacy Policy.

If you have any questions about how 77bd handles your personal data, contact the support team at [email protected] before registering.

02 Data We Collect

77bd collects only the personal data that is necessary to provide you with a safe, functional, and compliant gaming experience. The categories of data we collect are set out below.

Category Examples When Collected
Identity Data Full name, date of birth, national ID number Registration and identity verification
Contact Data Mobile number, email address Registration
Financial Data bKash / Nagad / Rocket account number, transaction history Deposits and withdrawals
Account Data Username, password (hashed), account balance, betting history Ongoing platform use
Technical Data IP address, device type, browser, operating system Each platform session
Usage Data Pages visited, games played, session duration, click patterns Each platform session
Verification Data Government-issued ID image, selfie photo KYC verification (when required)

77bd never stores full payment card numbers. All financial transactions are processed through bKash, Nagad, and Rocket — 77bd only retains the mobile account number and transaction reference for record-keeping purposes.

03 How We Collect Your Data

77bd collects your personal data through the following channels:

  • Direct input: Information you provide when registering, updating your profile, contacting support, or completing identity verification.
  • Automated collection: Technical and usage data collected automatically when you access the 77bd platform, including through cookies and similar tracking technologies.
  • Payment providers: Transaction confirmation data received from bKash, Nagad, and Rocket when you make a deposit or withdrawal.
  • Identity verification services: Where 77bd uses a third-party KYC provider to verify your identity documents, that provider may share the result of the verification check with 77bd.

77bd does not purchase personal data from data brokers or any other external sources. All data held by 77bd originates from your direct interaction with the platform or from the service providers listed above.

04 Why We Use Your Data

77bd uses your personal data for the following purposes. Each purpose is tied to a specific legal basis, which is explained in Section 5.

  • Account management: To create and maintain your 77bd account, verify your identity, and manage your login credentials.
  • Payment processing: To process your deposits and withdrawals through bKash, Nagad, and Rocket, and to maintain accurate financial records.
  • Platform operation: To deliver the games, betting markets, and other services available on 77bd, and to personalise your experience where appropriate.
  • Security and fraud prevention: To detect and prevent fraudulent activity, money laundering, multiple account creation, and other prohibited conduct as defined in the 77bd Terms and Conditions.
  • Responsible gaming: To monitor your gaming behaviour and identify signs of problem gambling so that 77bd can offer appropriate support tools when needed.
  • Legal compliance: To meet 77bd's obligations under applicable laws and regulations, including anti-money laundering requirements and age verification obligations.
  • Customer support: To respond to your queries, complaints, and requests through the 77bd support team.
  • Marketing: To send you promotional offers and updates about 77bd — but only if you have opted in to receive marketing communications. See Section 11 for details.
  • Platform improvement: To analyse usage patterns and technical performance data so that 77bd can improve the platform experience for all players.

05 Legal Basis for Processing

77bd processes your personal data on the following legal grounds:

  • Contract performance: Processing that is necessary to provide you with the 77bd service you signed up for — including account management, payment processing, and game delivery.
  • Legal obligation: Processing required to comply with applicable laws, such as identity verification and anti-money laundering checks.
  • Legitimate interests: Processing carried out for 77bd's legitimate business interests — such as fraud prevention, platform security, and service improvement — where those interests are not overridden by your privacy rights.
  • Consent: Processing based on your explicit consent — primarily for marketing communications. You can withdraw your consent at any time without affecting the lawfulness of processing carried out before withdrawal.

If you want to know the specific legal basis for any particular processing activity, contact the 77bd support team and we will provide a clear explanation.

06 Sharing Your Data

77bd does not sell your personal data. We share your data with third parties only in the following limited circumstances, and only to the extent necessary for the stated purpose:

  • Payment processors: bKash, Nagad, and Rocket receive the transaction data necessary to process your deposits and withdrawals. These providers operate under their own privacy policies and are responsible for the data they hold.
  • Identity verification providers: Where a third-party KYC service is used to verify your identity documents, your ID data is shared with that provider solely for verification purposes.
  • IT and infrastructure providers: Companies that provide hosting, database, and security services to 77bd may have access to personal data as part of providing those services. They are contractually required to keep your data secure and confidential.
  • Legal and regulatory authorities: 77bd may disclose personal data to law enforcement, regulatory bodies, or courts where required to do so by law or in response to a valid legal request.
  • Fraud prevention agencies: Where 77bd has reasonable grounds to suspect fraud or financial crime, relevant data may be shared with fraud prevention agencies or other platforms to protect the integrity of the gaming industry.

All third parties with whom 77bd shares personal data are required to handle that data securely, use it only for the specified purpose, and not share it further without 77bd's authorisation.

07 Data Retention

77bd retains your personal data for as long as your account is active and for a period after account closure as required by applicable law and legitimate business needs. The general retention periods applied by 77bd are as follows:

Data Type Retention Period
Account and identity data Duration of account + 5 years after closure
Financial transaction records 7 years from the date of the transaction
Betting and gaming history Duration of account + 3 years after closure
Customer support communications 3 years from the date of the last interaction
Technical and usage logs 13 months on a rolling basis
Marketing consent records Until consent is withdrawn + 1 year

After the applicable retention period, your data is securely deleted or anonymised so that it can no longer be linked back to you. If you request deletion of your account before the retention period has expired, 77bd will delete all data that is not required to be retained for legal or compliance reasons.

08 Data Security

77bd takes the security of your personal data seriously and has implemented a range of technical and organisational measures to protect it against unauthorised access, loss, or disclosure. These measures include:

  • AES-256 encryption for all data stored on 77bd servers
  • 256-bit SSL/TLS encryption for all data transmitted between your device and the 77bd platform
  • Strict access controls — only authorised 77bd personnel can access personal data, and only to the extent required for their role
  • Regular security audits and penetration testing of the 77bd platform
  • Secure, hashed storage of all account passwords — 77bd staff cannot see your password
  • Monitoring systems that detect and alert on unusual access patterns or potential security incidents

While 77bd takes every reasonable precaution to protect your data, no online platform can guarantee absolute security. You also play a role in keeping your account secure — use a strong, unique password and do not share your login credentials with anyone.

If you suspect that your 77bd account has been accessed without your authorisation, contact the support team immediately so the account can be secured.

09 Cookies and Tracking

77bd uses cookies and similar tracking technologies to make the platform work correctly and to improve your experience. A cookie is a small text file stored on your device when you visit a website. 77bd uses the following types of cookies:

  • Essential cookies: Required for the platform to function. These include session cookies that keep you logged in during your visit. You cannot opt out of essential cookies without stopping use of the platform.
  • Analytics cookies: Used to understand how players use the 77bd platform — which pages are visited most, where players drop off, and how the platform performs. This data is aggregated and anonymised.
  • Preference cookies: Used to remember your settings and preferences, such as your preferred language or display options.
  • Security cookies: Used to detect and prevent fraudulent activity, including bot detection and session integrity checks.

You can manage your cookie preferences through your browser settings. Note that disabling non-essential cookies may affect some features of the 77bd platform. 77bd does not use third-party advertising cookies or share cookie data with advertising networks.

10 Your Privacy Rights

As a 77bd player, you have the following rights over your personal data. To exercise any of these rights, contact the 77bd support team at [email protected].

Right of Access

You can request a copy of all personal data that 77bd holds about you. We will provide this within 30 days of receiving your request.

Right to Rectification

If any of the personal data 77bd holds about you is inaccurate or incomplete, you have the right to have it corrected. You can update most information directly through your account settings.

Right to Erasure

You can request that 77bd delete your personal data. This right applies in certain circumstances — for example, if the data is no longer needed for the purpose it was collected. Some data must be retained for legal reasons even after a deletion request.

Right to Restrict Processing

In certain circumstances, you can ask 77bd to restrict how your personal data is used — for example, while a dispute about its accuracy is being resolved.

Right to Data Portability

You can request a copy of your personal data in a structured, machine-readable format so that you can transfer it to another service provider if you choose.

Right to Object

You can object to 77bd processing your personal data for direct marketing purposes at any time. You can also object to processing based on legitimate interests, though 77bd may be able to demonstrate compelling grounds to continue in some cases.

77bd will respond to all privacy rights requests within 30 days. In complex cases, this may be extended by a further 60 days — if so, you will be notified of the extension and the reason for it.

11 Marketing Communications

77bd will only send you promotional offers, bonus notifications, and other marketing communications if you have explicitly opted in to receive them. You can opt in during registration or at any time through your account settings.

If you no longer want to receive marketing communications from 77bd, you can opt out at any time by:

  • Clicking the unsubscribe link in any marketing email from 77bd
  • Updating your communication preferences in your account settings
  • Contacting the 77bd support team and requesting to be removed from marketing lists

Opting out of marketing communications will not affect your ability to use the 77bd platform or receive important service-related messages — such as deposit confirmations, withdrawal notifications, and security alerts. These transactional messages are sent regardless of your marketing preferences because they are necessary for the operation of your account.

12 Children and Minors

The 77bd platform is strictly for adults aged 18 and over. 77bd does not knowingly collect personal data from anyone under the age of 18. If you are under 18, you must not register on or use the 77bd platform under any circumstances.

If 77bd becomes aware that personal data has been collected from a person under the age of 18, that account will be closed immediately, all data will be deleted, and any deposits made will be returned to the payment source. If you believe a minor has registered on 77bd, please contact the support team immediately so the matter can be investigated and resolved.

Parents and guardians are encouraged to use parental control tools to prevent minors from accessing online gaming platforms. For more information, visit the Responsible Gaming page.

13 Changes to This Privacy Policy

77bd may update this Privacy Policy from time to time to reflect changes in how the platform operates, changes in applicable law, or improvements to our data practices. When significant changes are made, 77bd will notify registered players via the platform or by email at least 7 days before the changes take effect.

The date at the top of this Privacy Policy indicates when it was last updated. We encourage you to review this policy periodically so that you are always aware of how 77bd handles your personal data. Continued use of the 77bd platform after an updated Privacy Policy takes effect constitutes your acceptance of the changes.

14 Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or how 77bd handles your personal data, please get in touch with the support team:

  • Email: [email protected]
  • Live Chat: Available 24/7 through the 77bd platform after logging in
  • Response Time: Privacy-related requests are handled within 30 days

For questions about responsible gaming, visit the Responsible Gaming page. For general platform questions, visit the FAQ page. To review the full terms of using 77bd, see the Terms and Conditions.

Join 77bd

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18+ only. Please play responsibly. See Responsible Gaming for details.